Brightlife is a partnership led by Age UK Cheshire (Registered Charity Number 1091608). It has been awarded £5m as part of the Big Lottery’s Ageing Better Programme.
Ageing Better is a £78 million investment of National Lottery funding from the Big Lottery Fund to support people in later life. This supports 14 partnerships across England: Birmingham, Bristol, Camden, Cheshire, East Lindsey, Hackney, Isle of Wight, Leeds, Leicester, Manchester, Middlesbrough, Sheffield, Thanet and Torbay. Partnerships work with older people to create new and enjoyable ways for them to be actively involved in their communities, helping to combat social isolation and loneliness. They do this by brining services together to improve their delivery and make them easier to access.
The Brightlife partnership includes: Age UK Cheshire, Older People’s Network, Cheshire West and Chester Council, West Cheshire CCG, Vale Royal CCG, Cheshire and Warrington Social Enterprise Partnership, Chester Voluntary Action, Deafness Support Network, Rural Community Services, Sanctuary Housing and West Cheshire Inter Faith Forum.
Over the next five years, Brightlife aims to work closely with older people to identify, design and implement a wide range of innovative solutions to address loneliness and isolation across Cheshire West and Chester.
About Loneliness and Social Isolation:
Nationally, over 1 million older people say they are always or often feel lonely, and two-fifths say the television is their main form of company. With the numbers of older people aged 65 or over in the UK predicted to rise by nearly 50% in the next 20 years, loneliness is an urgent problem.
Research shows that loneliness and social isolation are harmful to our health: lacking social connections is as much of a risk factor for early death as smoking 15 cigarettes a day, and is worse for us than well-known risk factors such as obesity and physical inactivity.